This is just a theory, but I think I might be right. When Amazon offered the KDP Select, they may not have considered that all the free downloads which would suddenly become available to readers would fill up their Kindles to the point where they did not have to pay for a book for a long…long time.
I was one who signed up for KDP Select and gave away copies of all my books as part of the program (by choice, it’s not a requirement at all), a decision I don’t regret. But it’s been awhile now – a couple of weeks – since I ceased giving my books away and sales, which had a brief uptick, have now dropped below the previous levels.
I don’t really think it has anything to do with me in particular, although from some of the other author-participant reports in blogs, I would judge some are having much better results than I have. I do believe it has to do with an over-abundance of high quality free material.
I took advantage of the free books from several authors I’ve been meaning to read. I probably downloaded about 10 books. That will keep me going for about a month. I, therefore, have no need to buy anything for a month, when previously I was purchasing 8 to 10 ebooks every month. That’s somewhere around $20 out of circulation in the book community - definitely, an unintended consequence and when multiplied by the millions of Kindle owners out there this becomes significant.
I would love your feedback on this idea because the drop in sales is a mystery I’d like to understand. Any and all theories are welcome.